ART DIRECTION - PUBLICATION

 I have been working closely with Wedge Australia Skin Care for Men over the course of the last year to help promote the brand and craft a visual style and narrative that drives the way the brand communicates with its consumers. The primary objective has always been on mens health, an active lifestyle, and the unique Australian landscape. Wedge Australia products are made in Australia from natural and local ingredients only. 

I have developed a variety of publications, in-store visuals, and online material for the brand. As a constantly growing brand we are continually working to keep the communication fresh and relevant. 

Visit the Wedge Australia website here. 

Original brand mark and packaging design by Elle Apopei